Livingston Parish Business and Community information
Monday, October 21, 2019
Experience Is the New Marketing Gimmick
Experiential marketing is the idea of using branded experiences to have a memorable impact on your customers. It can be something that is built into your business like waiters who sing opera while serving meals or something you do as a one-off like a company-sponsored flash mob dancing in the subway. It may seem frivolous but experiences make an impression in a way that commercials and ads don’t anymore.
April | Chamber CEO
