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Livingston Parish Business and Community Blog

Livingston Parish Business and Community information
Monday, March 20, 2023
3 Easy Things to Help You Attract More Customers for Your New LP Business

If you're a new business and you're trying to build a loyal customer base, one of the easiest ways to get the word out is to join your chamber. The chamber staff knows businesspeople as well as local leaders. The chamber can make helpful introductions and make suggestions based on their experience working in your community. Most people are surprised when they find out the number of inquiries chambers receive. Visitors and new residents often stop at the chamber to learn more about the town they're in. In

LP Chamber | Lauren

Monday, March 6, 2023
How to Find a Complementary Business to Help Yours Grow

Business collaborations can help your business, the collaborator’s business, and (both of) your markets. By understanding what your customers need and want, as well as what holds them back from buying, you can create a satisfactory collaboration that benefits everyone and serves to separate you from your competition. This way, you’ll gain exposure to a new market or additional customers as well as improve business relationships. If you’re not sure how to make connections with other businesses, contact your

LP Chamber | Office

Monday, November 21, 2022
US Chamber Advice for Small Businesses This Holiday Season

A new report from Intuit Quickbooks shows a unique opportunity for small businesses during Small Business Season. Based on survey results from 5,500 consumers and 1,500 businesses, consumers are planning to spend “over 40% of their holiday shopping budget at small businesses” — an estimated total of $88 billion! Because of this, the US Chamber suggests, “it’s the perfect time for small businesses to lean heavily into their holiday marketing campaigns and possibly even launch a new product in time for the

LP Chamber | Lauren

Monday, November 7, 2022
Save a Small Business This Holiday Season

It’s officially Small Business Season and that means it’s time to give a little love to small business. With rising interest rates, soaring costs, and online competition, small businesses are feeling the crunch. This season, do a little extra for your neighbors and make a concerted effort to shop small. If you do, you could be saving a small business this year.

LP Chamber | Lauren

Monday, October 31, 2022
How Small Business Season Keeps Money in Our Community

In times when jobs are needed most—in high unemployment—local businesses are there. According to the article “The Contribution of Large and Small Employers to Job Creation in Times of High and Low Unemployment,” which appeared in the American Economic Review, “…in times of high unemployment, small businesses both retain and create more jobs than large firms do.” Where you spend your money is an investment in the growth and prosperity of our area. You’re either investing for maximized returns on your holiday

LP Chamber | Lauren

Monday, October 17, 2022
7 Ways to Get Your Business Ready for the Holidays

The holidays are right around the corner and that can be a big spend time whether you’re in retail, hospitality, or services. It can also be a lucrative time for your employees as many people generously tip at the end of the year. But good tippers want a great experience and if your business isn’t ready for the holidays, it won’t just hurt your revenue. It could affect your employees’ earning potential as well. Here are a few suggestions to help your business get ready and have the best holiday season yet:

April Wehrs

Monday, October 10, 2022
Business Recovery Post-Pandemic: What Changed and Should You Change It Back?

COVID and labor shortages have caused a lot of businesses to reevaluate offerings and pivot how they did business. But if you’re like many business owners, while adapting to customer needs was a critical component to staying in business, you may now realize that you are off track. It’s important to provide value to customers but veering too far away from your true business can cause you to take on too much too soon. If you made a change to your business during the pandemic to meet customer needs, it might

April | Chamber CEO

Monday, October 3, 2022
How to Build Untiring Customer Loyalty

Customer loyalty is essential to strong sales. After all, it’s easier to get repeat sales than it is to convince a new consumer to buy from you. But customer loyalty is something grown and nurtured, not bought or ordered. It takes time. That time investment is worth it because it means more revenue and sticking power.

LP Chamber | Lauren

Monday, September 19, 2022
Now is the Perfect Time to Tell Your Business Story

Now Is the Perfect Time to Tell Your Business Story Telling your business story is a compelling way to get your audience more invested in you and to help build know, like, and trust. But your business story shouldn’t be a dry About Us page filled with dates you first opened and how many locations you’ve been through over the course of your business history. Your business story is a lasso that draws people in and holds them there. But it can also be a feel-good moment in a sea of dread. With the pending

LP Chamber | Lauren

Monday, September 12, 2022
Is It Time to Join Forces with Another Business?

As a child of the 80s, I remember the excitement when the Wonder Twins would join forces and utter those magical words “Wonder Twin powers activate!” Sure, there were often comical results but both characters used their strengths to save the day. The same is happening with business these days. We’re seeing a lot of it among big brands, unlikely partnerships to sell additional products or services. Some of them are umbrella situations where the companies are owned by the same parent organization, but others

LP Chamber | Lauren