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Livingston Parish Business and Community Blog

Livingston Parish Business and Community information
Monday, August 8, 2022
Labor Day Ideas for Your Business

Labor Day is fast approaching. This unofficial end of summer is largely ignored by businesses partly because a holiday surrounding working doesn’t seem like much fun. However, you can use this day for more than planning a backyard BBQ or trip to the beach. Here are some engaging social media and activity ideas that you can work on over the next month to drive interaction and get employees and customers excited about this much overlooked holiday.

LP Chamber | Lauren

Monday, June 27, 2022
5 Ways to Level Up Your Small Business Marketing (and yes, it’s time)

There are a lot of ways to increase sales these days. Much of the marketing technology has become less expensive and does more. But all these solutions do take time. Just as people say it takes money to make money; it also takes time. Thankfully, it doesn’t have to be your time. If someone can do it more efficiently than you can, let them and concentrate your efforts on the things that only you can do for your small business.

LP Chamber | Lauren

Tuesday, May 31, 2022
4+ Tips for Attracting More Tourists to Your Livingston Parish Business

It’s that time of year again and many of us are preparing for a return to normal when it comes to the seasonal onslaught of tourism. Even with high transportation costs people are traveling and still—hopefully—buying. If you’d like to attract more tourists to your place of business, here’s how you can prepare.

LP Chamber | Lauren

Monday, March 14, 2022
It’s Time to Really Start Talking Cybersecurity

At the risk of sounding like Chicken Little (you know the one who runs around talking about the sky falling) the current global “go-ings on” are the closest we’ll ever get to advanced warning that cybersecurity is something every Livingston Parish business needs to worry about. Big or small, selling globally or just in your tiny town, if you do anything online, your data is in (potential) jeopardy.

LP Chamber | Lauren

Monday, March 7, 2022
20 Ways to Celebrate International Women's Day

March 8, 2022 is International Women’s Day when the world celebrates the many contributions of women everywhere. If you’re not sure how to celebrate, we have some ideas for you and your business.

LP Chamber | Lauren

Wednesday, March 2, 2022
TikTok Basics for Business

Are you on TikTok? Maybe you’re just figuring out video and livestreaming and you have written off TikTok as a site for kids. While you aren’t wrong about that (32.5% of users are between 10 and 19, while 41 percent of TikTok users are between 16 and 24 years old), the TikTok adult audience has grown at a rate of about 5.5 times in just 18 months.

LP Chamber | April Wehrs

Monday, January 24, 2022
4 Ways to Attack (and Attain) Your Business Goals

When you run your own business, you’re the person deciding on the direction. You’re in control of start dates and marketing promos. You’re the one who must hold yourself back from the shiny object syndrome. And yet, so many of us fail on that last one and it’s easy to understand why.

LP Chamber | Lauren

Sunday, January 2, 2022
New Year, New You, New Biz: Find Your Motivation in 2022

Create improvement goals you have for your business and assign each of them to a person or department. If your company is large enough you could assign the task to an interdepartmental team. In the case of smaller companies, give it to someone you think would enjoy the task and be good at it. For instance, maybe you have been threatening to do live-stream videos but can never find the time. Maybe someone on your staff loves making TikToks. Enlist their help to either do it or act as your mentor or

LP Chamber | Lauren

Tuesday, December 21, 2021
Money-Making Email Subject Lines for Small Business Season

If you want to capture those last-minute sales, don’t forget to reach out to your email list. Email marketing is a strong way to connect with your audience while they are out and about. Getting opens on those emails is essential to shoppers following your call to action. Never disregard the importance of great subject lines.

LP Chamber | Lauren

Tuesday, October 26, 2021
How to Make Your Livingston Parish Video Calls and Meetings More Appealing

Are you tired of video calls yet? There was something new and fun about them when we were all locked down for COVID, but now they’ve lost a lot of their sparkle.

LP Chamber | Communications