5 Types of Effective Storytelling for Your Livingston Parish Business
They tell stories. If you watch them, none of them are solid, hours upon hours of broadcasted competition. Mixed in with commercials and the performances, the producers choose to interlace storytelling because it’s relatable. It draws people in. Storytelling can take a good performance and turn it into something we think about for the rest of the day.
LP Chamber | Communications
Social media is not just for recruiting customers in Livingston Parish
For a while, marketers have been telling people how to build relationships with potential customers on social media. They’ve shown them how to nurture a potential customer through the sales cycle to make a buying decision.
LP Chamber | Communications
6 Things Your Blog Should Be Doing for Your Livingston Parish Business
As a writer I work with a whole lot of people who hate to write. Most people who contact me either don't have the time, desire, or interest to add to their business blog. But what they do have is an appreciation of what a blog can do for their business. Even with all the changes in technology, the increase in the popularity of videos and podcasts, and the growing disinterest in reading (for some), blogs still have a place in business.
LP Chamber | Communications
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Free (or nearly so) Training for Your Employees
Brownie Wise (the saleswoman behind the success of Tupperware) said, “If you want to build a business, build the people.” This is incredibly important but now more than ever. With the hiring shortage going on, you must do something to make your business stand out and helping potential employees understand they can have a career with you (or at least feel valued while they are there) can be the difference between going with you or deciding to work elsewhere.
LP Chamber | Communications
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New in Town? Tips to Help Your New Business (and you) Fit In.
Starting a new business can be challenging, but it can be even more difficult if you are new to the community. In some areas being the “new business (or business owner) on the block” is a designation that doesn’t last long (in large cities with transient populations, for instance), the smaller, tighter-knit communities can feel like it takes forever to become part of the “in-crowd.”
LP Chamber | Communications
Do You Have What It Takes to Become an Entrepreneur?
Do you have dreams about owning your own business or becoming part of the gig economy? Making your own hours? Working from wherever you want? Then you're not alone.
LP Chamber | Communications
Dealing with Angry Customers When You’re Short Staffed
The scene is a common one these days. Lines of people waiting to pay in a restaurant, retail establishment, or grocery store. Tempers flare. Customers yell at staff and wonder why there’s only one person checking people out. Your staff thinks, “Who needs this?” and they’re not wrong. They feel overworked and underappreciated. Customers are demanding and loud. Customers vow not to return. It makes for a bad situation for everyone.
LP Chamber | Communications
Four Spring Cleaning Data Tips For More Sales
While we are quickly heading toward the heat of summer, there’s still time to do some spring cleaning with your data. A nice clean email list can help you make the most of your ecommerce and increase summer sales.
LP Chamber | Communications
Building Trust in a Post-Pandemic World
If you were paying attention this week, you undoubtedly heard about the “gas crisis” where a cyberattack crippled a major pipeline. As if that wasn’t bad enough, consumers across the country panicked, running to the gas station to fill up whatever container they had, creating a gas shortage that was reminiscent of the toilet paper crisis of last year.
LP Chamber | Communications
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Master the Basics of Good Content to Increase Sales
Writing is difficult for a lot of people. You may worry about your mastery of grammar or vocabulary. Maybe you just don’t think you have anything interesting to say. But if you have something to sell, you need to learn the basics of good copy, at least until you can pay someone to do it for you.
LP Chamber | Communications
