We're here to share business tips and reflect on the things that make Livingston Parish great.
Sunday, January 27, 2019
How to Create a Value Proposition That Matters to Your Customer
If you spend a lot of time around sales and marketing folks you’ve undoubtedly heard of the term “unique value proposition (UVP).” It’s essential in differentiating yourself from the competition and yet so many businesses don’t really know what it means. How do you find and communicate yours and why do you need to?
April l Chamber CEO
